As a skilled SEO content writer, I would create an article based on the information provided in the press release. Here’s an example of what I would write:
The professional haircare products market is set to grow by $5.37 billion from 2021 to 2026, according to a new report by Technavio. The report highlights the increasing demand for customized products as a key driver of the market’s growth, with vendors investing in the development of new and innovative products that offer benefits such as UV ray protection, scalp care, and moisturizing benefits.
One such example is Pantene, which recently launched its New Lengths Collection, a customized haircare regimen created by scientists to suit the specific requirements of customers. With a focus on expanding their product portfolios, vendors are introducing natural, chemical-free hair colorants to meet the evolving consumer demands for value-added products at reasonable prices.
The report also notes that the offline distribution channel segment is significant to the growth of the market, as hypermarkets, drugstores, department stores, and clubhouse stores have effectively designed aisles that sell professional haircare products.
North America is expected to account for 29% of the market growth during the forecast period, with rising demand for organic professional haircare products among consumers. However, the increasing penetration of DIY professional haircare solutions is identified as the major challenge in the market, reducing the growth potential of the market.
The global professional haircare products market is fragmented due to the presence of many vendors, with established vendors holding a significant share of the market. The report covers key vendors such as Arbonne International LLC, Avon Beauty Products India Pvt Ltd, and Coty Inc.
To stay ahead of the competition, businesses can benefit from analyzing competitor’s offerings and gaining a holistic view of the market by purchasing the report from Technavio. With insights on market size, forecast, and upcoming trends, businesses can develop a credible strategy and grow their profit margin in the professional haircare products market.